M.A. Thesis:

The Relationship between Technology driven Strategies and Company Performances Based on the Mediating Role of Strategic Capabilitiess

The purpose of this study was to investigate the relationship between the technology of technology and the performance of the company with regard to the role of mediating strategic capabilities in companies in the industrial city of Bojnurd.The research method was descriptive survey of correlation type and applied with the purpose of collecting data.The statistical population of this study is all senior executives and strategic managers of industrial city companies in Bojnourd city and number 234 people.The statistical sample of the study was 146 people using the Morgan table.The data gathering tool was a standard questionnaire that was used to measure the variables and components of the research including Strategic Technology Strategy, Strategic Capabilities, and Company Performance are used by Hao and Sung (2015) questionnaires.The findings show that the intensity of the relationship between strategic technology strategy and strategic capabilities was 81.3%, and the intensity of the relationship between strategic capabilities and company performance was 57.5%, and ultimately, the intensity of the relationship between leading technology strategy and firm performance 73.2%.Collected data was analyzed using structural equation equation method and using SmartPLS software.The results showed that there is a positive and significant relationship between the strategy of leading technology and strategic capabilities.There is also a positive and significant relationship between all four strategic capabilities and firm performance.Finally, it was found that there is a positive and significant relationship between the strategy of leading technology and firm performance due to the role of mediating strategic capabilities.

Keywords: Leading technology strategy, strategic capabilities,technology capabilities,marketing capabilities,m