M.A. Thesis:

eco-innovation’s relationship with corporate performance

Innovation is a fundamental factor in global trade competition that leads to organizational growth and has the future success. Today, companies are looking for superior performance through the development of products, processes and new services. In this research, we can see if innovation can affect the performance of companies? Innovation can introduce yourself in 3 types: Process and Organizational and Product. The method is generally not accepted to measure the performance of the companies, but usually the financial and accounting results are the ultimate goal of many companies. Therefore, the purpose of this study is to investigation the relationship between economic innovation and the performance of the companies in the food industry, which was selected by a senior 154 director of active food industry companies in Rasht in 2011. For collecting information from library resources and questionnaire, and the question of the research and the Smart PL was used to examine the research hypotheses of the research. The research finding showed that there is a direct and significant relationship between the type of economic innovation and company performance. The results indicate that the innovations in the process of reducing production costs, the increase in the quality of production and the production of new products with a significant improvement are emphasized, and the product innovation provide new strategies on old issues and create new opportunities to exploit the capabilities, resource and assets, and organizational innovations and methods of innovative and processed services that are in response to environmental changes, especially the use of new technologies, and ultimately can be seen in the impact of the new types of tendency to the tangible company

Keywords: Organizational Innovation Product Innovation Processing and Perfo